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Giving Back

NAACP

The mission of the National Association for the Advancement of Colored People (NAACP) is to secure the political, educational, social, and economic equality of rights in order to eliminate race-based discrimination and ensure the health and well-being of all persons.
Vision Statement
The vision of the National Association for the Advancement of Colored People is to ensure a society in which all individuals have equal rights without discrimination based on race.
Objectives
The following statement of objectives is found on the first page of the NAACP Constitution – the principal objectives of the Association shall be:
  • To ensure the political, educational, social, and economic equality of all citizens
  • To achieve equality of rights and eliminate race prejudice among the citizens of the United States
  • To remove all barriers of racial discrimination through democratic processes
  • To seek enactment and enforcement of federal, state, and local laws securing civil rights
  • To inform the public of the adverse effects of racial discrimination and to seek its elimination
  • To educate persons as to their constitutional rights and to take all lawful action to secure the exercise thereof, and to take any other lawful action in furtherance of these objectives, consistent with the NAACP’s Articles of Incorporation and this Constitution.
NAACP Strategic Plan: Game Changers for the 21st Century
The six NAACP Game Changers address the major areas of inequality facing African Americans that are the focus of the NAACP’s work.
With each purchase from this collection of Jes’ jewelry, a portion of the proceeds go to NAACP.

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